Wednesday, July 12, 2006
John Blossom [ContentBlogger - Shore News Commentary] offers a link-filled discussion of The Long Tail: The Book, The Movie, The Sequel...? inspired by Chris Anderson's new book being covered in USA Today, Publish, the The New Yorker and elsewhere.
The "long tail" discussion concerns the growing number of information outlets with small audiences and their impact on mass media at the high point of a distribution curve.
My favorite quote: "demand is far more difficult to create on the Web than supply. "
More food for thought... Blossom mentions a research report from Physics Web that says this (and more) about the "half-life" of news stories:
1:35:34 AM #
The "long tail" discussion concerns the growing number of information outlets with small audiences and their impact on mass media at the high point of a distribution curve.
My favorite quote: "demand is far more difficult to create on the Web than supply. "
More food for thought... Blossom mentions a research report from Physics Web that says this (and more) about the "half-life" of news stories:
"If you think you're reading the news, be warned that this story --
and any other on the web -- will be barely read by anyone 36 hours
after it was first posted. That's the message from a team of
statistical physicists who have analysed how people access information
online....
"The short life of a news item -- combined with random visiting patterns of readers -- implies that people could miss a significant fraction of news by not visiting the portal when a new document is first displayed, which is why publishers like to provide e-mail news alerts. The results also show that people read a particular web page not just because it looks interesting but because it can be accessed easily."
"The short life of a news item -- combined with random visiting patterns of readers -- implies that people could miss a significant fraction of news by not visiting the portal when a new document is first displayed, which is why publishers like to provide e-mail news alerts. The results also show that people read a particular web page not just because it looks interesting but because it can be accessed easily."
1:35:34 AM #
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