In this short TED video, newspaper designer Jacek Utko, says the transformation from circus to performance art by Cirque du Soleil inspired him to search for equally revolutionary design ideas in newspaper publishing.
From the TED intro: "Jacek Utko is an extraordinary Polish newspaper designer whose
redesigns for papers in Eastern Europe not only win awards, but
increase circulation by up to 100%. Can good design save the newspaper?
It just might."
Newspaper-use habits -- from scanning the headlines over breakfast to the daily crossword and the Sunday comics -- only apply to people who *have* those habits.
People under 30 don't, and their parents probably didn't. (I was knee-deep in newspapers before I was two, as shown on the right.) A note at Nielsen-online.com tries to compare newspapers to that other old medium challenged by digital distribution -- the CD. But CDs -- or vinyl LPs -- have the "build a collection" theme, which newspapers don't -- except for the "Dewey Beats Truman," "Man on Moon," "Obama Wins!" type of historical front page.